When you’re using promotional marketing efforts to boost your brand, you need to take the needs and wants of your customers into careful consideration. The more considerate you are with your marketing efforts, the more likely they are to succeed at helping you gain loyal, dedicated customers. If you’re looking to achieve this goal, here are ten thoughtful promo gifts to boost your brand in 2023:
Everyone loves a good night’s sleep. To gift your customers this dreamy experience, consider handing out promotional sleep masks to your customers when they buy products or services from you. As they get better sleep with their brand-new sleep mask, they’ll dream about the favor your company did for them.
Tote bags remain one of the cheapest and most effective promotional marketing items out there. The fact that they are incredibly useful on a day-to-day basis makes them a thoughtful way to let your customers know that you care about them as well. If your customers begin using your branded tote bags when they’re out and about, your brand will be spread far and wide.
Want to help the community that you’re serving stay healthy? Handing out branded hand sanitizer to everyone who comes through your store is a great way to achieve this goal. You’ll be blown away by how much people will appreciate the gesture, especially if you’re serving a more health-conscious and mindfulness-obsessed consumer base.
Speaking of public health, handing out free branded packets of sunscreen is another great and thoughtful gift option to consider. Since summer is in full force and many states are seeing higher temperatures than ever before, the need for sunscreen has risen drastically. Save your customers some money, and show them that you care about their skin health with this amazing promo gift.
Since practically everyone on the planet enjoys a pair of snazzy sunglasses, they are one of the more thoughtful gifts you can give out during a promotional marketing campaign. Choose a classic style, make sure your brand is visible on the design, and start handing them out at events to spread the word about your company. The fact that your customers will look cool while sporting your branded sunglasses will make your company seem that much hipper.
Snack packs are a cheap, fun way to show your customers some appreciation for their patronage. You can go the healthy route with nuts and dried fruits or provide a delicious sampling of chocolates. If you can get your snack packs from a local company, you can even tie your promo marketing efforts into a collaborative marketing approach that will help boost your brand even further.
Staying hydrated, or simply having your favorite drink on the go, is one of life’s great joys. To help quench your customer’s thirst, you’ll need to hand out free branded water bottles to them. Doing so for your most loyal customers can be especially useful, as they’ll be more likely to use their water bottles when they’re out and about (which will expose your brand to thousands of new people). Especially if you’re doing business in a larger town, this is a great way to make your brand more visible and recognizable.
If you’re looking for a thoughtful promo item that’s a bit higher class, giving out branded drinking glasses is a great idea. People love free dishware and drinkware, after all. These will cost you a bit more to invest in, but they are sure to be a hit. Keep them available for customers who spend a certain amount on your products and/or services, and you’ll be using promotional marketing efforts like a pro.
Are you serving a business-minded clientele? If so, giving them a branded stress ball will help them stay less overwhelmed during the workday. As they use your stress ball to unwind from time to time, they will begin associating this feeling of relief with your brand, which will help them develop a valuable emotional connection to your brand.
Notebooks are great for keeping people organized and for helping to encourage personal expression. Pair a branded notebook with a pen, and you’ll let your customers know that you care about what they think. This can inspire a sense of passion and loyalty in your customer base that’s hard to beat. So, if you want to make your brand more popular than ever before, you need to start forming your next promotional marketing campaign right now.