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7 Steps to Starting an Etsy Business

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5. Stage Your Items to Sell

Since you are selling online, take quality photographs if you want your goods to sell. You can find kits online for staging items, but you can do a professional-looking job with materials from home. 

A box as a backdrop for small pieces and adequate lighting goes a long way toward highlighting the features of your wares. 

 

6. Choose Your Preferences 

When you set up your Etsy shop, you need to establish preferences, including the following:

• Shipping: When you design your policy, make sure that you include processing time in the mix. If you only craft items as orders come in, you will need to factor this into your averages. 
• Payment: You can use Etsy payments to accept any form the parent company does, or you can set individualized options, such as PayPal or check-by-mail. 
• Returns: Since you are making unique goods, you can specify that you do not accept returns for any reason. It is a personal business decision. However, if you want your customers to get refunds or exchange nonconforming merchandise, you must spell out the rules for doing so. 
• Privacy: Any transactions over the internet involve the exchange of personally identifiable information like buyer’s addresses. Many jurisdictions have strict privacy laws that require you to reveal how you will use this data.

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